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Find your next wardrobe favourites at reduced prices. Filter by size, brand or category and easily navigate through our curated investment pieces.

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Myths
50% OffMyths Overshirt Technical Wool Beige
Myths
Overshirt Technical Wool Beige Sale price$152.00 Regular price$302.00

Soft Tailoring

Explore the modern jacket, born from heritage - perfected for the modern man.

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Curated ready-to-wear from selected designers

We have organized a collection of designer menswear items to keep every man looking his best. Each item in our menswear assortment has been curated. By simply browsing our website, you will discover a luxury shopping experience and find all you need to help you achieve a distinct, well-refined look. We offer fast, worldwide shipping to 130 countries on everything. From the most beloved luxury fashion brands for men, to our highly sought after made to measure – our tailored edit is suited to stylish men worldwide.


Amongst our daily New Arrivals, you will uncover the freshest trends. With our assortment of designer clothes, you are guaranteed to look distinguished and build a sophisticated closet that serves your preferred lifestyle. Discover sharp jacket options from Tagliatore for work or opt for an elevated off-duty item from Gran Sasso. Put your best foot forward in men’s designer shoes from esteemed labels like Doucal’s and Fabiano Ricci. Not forgetting the perfect finishing touch with classic accessories for men, such as a luxury belts, a classic Cashmere scarf, or a statement tie. We have put together the finest selection of iconic styles to help maintain your reputation as a dashing gentleman. A helping hand, our team has carefully selected the perfect edit to complete your everyday look.


Luxury shopping experience

  • The finest edit of international luxury brands
  • Well-curated selection of items for the best shopping experience

Service and quality

  • Authentic products guaranteed
  • Free shipping
  • 14 days to return
  • Exceptional customer service available 7 days a week

We have a long and rich fashion heritage that spans more than 20 years. What began in the heart of Halmstad as a contained local boutique offering creations from international designers has now grown to become an innovative luxury e-commerce company. Whether you’re paying a visit to our physical store, browsing from your computer at home, or shopping on-the-go via our online store, our goal always remains the same: to provide the perfect space that caters to all your shopping desires. Our professional Customer Service team is here to help with your order and make sure you are always dressed for the occasion.

4.8/5 on Google
"Fantastic service, top quality clothes and brands. You can tell they know their stuff…"
Adrian H
"One of the best experiencies. Very professional shop and Erik was very helpful on choosing the perfect clothes for me. Highly recommended!"
Alex V
"High competence, 100% service-minded!"
Anders B
"Excellent service, nice clothes and helpful staff!"
Ben K
"Best equipment in town and very knowledgeable and friendly staff, recommended!"
Ben S
"Absolutely the best fashion store! Unique combination of knowledge, assortment and friendly service."
Camilla S
"Great as usual."
Daniel L
"10/10, world class service"
Elin B
"Nice and helpful staff, stylish clothes and good brands. Top!"
Gustaf G
"Nice clothes"
Håkan H
"World-class personal service and advice."
Hugo D
"Very nice selection of clothes, friendly and helpful staff"
Jan I
"Very nice store and staff!"
Johan F
"Awesome store with awesome service!"
John W
"Good staff, nice store with good selection"
Jonas W
"The best men's store in Halmstad!"
Jonathan K
"Purchased a suit for a wedding and a bunch of custom shirts. Fantastic service from Erik who is really responsive and has a great eye for detail. Will be making many purchases here in the future. Highly recommended "
Kerry W
"One of Sweden's best stores, world class"
Kjell L
"If you're looking for quality clothes and great service, then it's the right place."
Linus O
"Awesome, great service on site and top-class brands with high-quality clothing."
Lukas K
"Personal service and a fantastic selection make this the obvious choice for a style-conscious man."
M
""
Marcus J
""
Mats H
"Good service and nice clothes!"
Max A
""
Mcni
"In addition to fantastically stylish clothes, they also offer 5-star service! Really good!"
Melody H
""
Michael H
"Beautiful clothes and friendly staff!"
Mikael P
"A nice place"
Nezar S
"Incredible service and great selection!!"
Nick N
"Great service"
Niklas S
""
Niko A
"Fantastic service and super nice store! Highly recommend!"
Oliver L
"Best service and a large selection of many beautiful and unique clothes, feel well taken care of."
Patric A
"All the right brands and keep up with the fashion that many others forget. So better to go here once than 4 times to dressman."
Patrik M
""
Pegge11
"Clothes of the absolute highest quality and top class. Service and hospitality just as good! I'm sure I'll be a regular."
Roy M
""
Silva A
"For being in a slightly smaller city like Halmstad, their selection is pretty awesome! There's a lot to choose from. You'll find the stylish suit but you can also buy very nice garments for an informal and casual feel. "
Stefan L
"Really nice store and staff as well! Can recommend to anyone who likes class and top quality clothes!"
Talkyish
"Very nice and best in Halmstad"
Thair A
"Exclusive with pleasant staff"
Tomas L
"Really good clothes & shoes. Awesome service!"
Viktor L
"First class service in a world of brands, measurements & textiles. Erik lends a helping hand and adapts & tailors both clothes and service to your needs. Top marks!"
Zebulan S
""
Zeuthen S
"Fantastic service, top quality clothes and brands. You can tell they know their stuff…"
Adrian H
"One of the best experiencies. Very professional shop and Erik was very helpful on choosing the perfect clothes for me. Highly recommended!"
Alex V
"High competence, 100% service-minded!"
Anders B
"Excellent service, nice clothes and helpful staff!"
Ben K
"Best equipment in town and very knowledgeable and friendly staff, recommended!"
Ben S
"Absolutely the best fashion store! Unique combination of knowledge, assortment and friendly service."
Camilla S
"Great as usual."
Daniel L
"10/10, world class service"
Elin B
"Nice and helpful staff, stylish clothes and good brands. Top!"
Gustaf G
"Nice clothes"
Håkan H
"World-class personal service and advice."
Hugo D
"Very nice selection of clothes, friendly and helpful staff"
Jan I
"Very nice store and staff!"
Johan F
"Awesome store with awesome service!"
John W
"Good staff, nice store with good selection"
Jonas W
"The best men's store in Halmstad!"
Jonathan K
"Purchased a suit for a wedding and a bunch of custom shirts. Fantastic service from Erik who is really responsive and has a great eye for detail. Will be making many purchases here in the future. Highly recommended "
Kerry W
"One of Sweden's best stores, world class"
Kjell L
"If you're looking for quality clothes and great service, then it's the right place."
Linus O
"Awesome, great service on site and top-class brands with high-quality clothing."
Lukas K
"Personal service and a fantastic selection make this the obvious choice for a style-conscious man."
M
""
Marcus J
""
Mats H
"Good service and nice clothes!"
Max A
""
Mcni
"In addition to fantastically stylish clothes, they also offer 5-star service! Really good!"
Melody H
""
Michael H
"Beautiful clothes and friendly staff!"
Mikael P
"A nice place"
Nezar S
"Incredible service and great selection!!"
Nick N
"Great service"
Niklas S
""
Niko A
"Fantastic service and super nice store! Highly recommend!"
Oliver L
"Best service and a large selection of many beautiful and unique clothes, feel well taken care of."
Patric A
"All the right brands and keep up with the fashion that many others forget. So better to go here once than 4 times to dressman."
Patrik M
""
Pegge11
"Clothes of the absolute highest quality and top class. Service and hospitality just as good! I'm sure I'll be a regular."
Roy M
""
Silva A
"For being in a slightly smaller city like Halmstad, their selection is pretty awesome! There's a lot to choose from. You'll find the stylish suit but you can also buy very nice garments for an informal and casual feel. "
Stefan L
"Really nice store and staff as well! Can recommend to anyone who likes class and top quality clothes!"
Talkyish
"Very nice and best in Halmstad"
Thair A
"Exclusive with pleasant staff"
Tomas L
"Really good clothes & shoes. Awesome service!"
Viktor L
"First class service in a world of brands, measurements & textiles. Erik lends a helping hand and adapts & tailors both clothes and service to your needs. Top marks!"
Zebulan S
""
Zeuthen S